7 ways
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28:31
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This is where an expert is bringing a distinctive experience to a market, moving something towards a goal or transformation
1) Blueprint Intensives
2) Long private offer
3) DFY private offer
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Create a luxury experience for your events at the highest level of the market.
Private chefs, discrete facilities, private staff, exquisite retreats, potent time with me.
VIP PRIVATE EXPEIRENCES
- air BNB, presidential lsuites of hitels, private residences, wellness centers, corporate offices. Pre-work and in-depth delivery.
Private Skills coaching.
VIP RETREATS. 32.54
- In person or virtual. Wedding venues, airbnbs private residences etc. Group wellness retreats etc.
VIP CLUB
- Deepest teachings and learnings. secret intimate and ridiculously experiential.
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EXCLUSIVE PARTNERSHIPS
partner with someone who has complementary skils.
protect your IP and client base.
add DFY services to your offer (personal chef, trainer, agency services if in the business space)
identify partner who already has the eyeballs of your ideal clients.
create a plan for you to offer your serves free of charge at the front end as a vaue add to their services then upsell to those clients and pay a commission to the referring partner.
AMBASSADOR PROGRAMS 46:06
Identify superfans and agree to make them brand ambassador for you.
provide colateral training
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Bring niche credibility or high profile.
INVESTMENTS & EQUITY 50:07
take an equity investment in a growth company or startup is an incredible way to leverage your expertise.
Identify companies in your own network , or look for specific opportunities to hypertarget to invest.
Look to use your skills or leverage your network to help them grow. You may invest time, seed capital or aditional growth capitay. Split ans and percentages, dividents, time, money - are bespoke noegotiations based on unique circumstances.
Legal advice!
ADVISORY AND BOARD ROLES
If you bring a unique set of expertise to the board, your payments can be in the millions. Finding positions takes time. You want to get yourself fully set up with great foundations before you the the leap. Have a specialist resume written and linkedin profile that is specific to your expertise and targeted companies and opportunities.
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Spend your limited time on opportunities that provide a real return on investment. Speaking opportunities that actually lead to deepening relationships or clients or referrals.
Media opportunities that actually lead to major authority with your ideal clients, partners, investors or to actual leads.
FLAGSHIP BOOK
PUblishing your thought leadership book that talks to your ground-breaking expertise that you are the best in the world at. Getting it into the hands of your ideal clients, their publicists, agents or partners. Its the door opener, the key to the gate that gets unlocked.
“ I could care less about being an Amazon Best Seller. I care about changing lives.”
Leverage your book launch to open the door to extraordinary speaking and media opportunities. Hand pickekd opopertunities that get in front of the eyeballs of your ideal clients. Books equal authority. They land you bigger stages than if you dont have one - especially if ground breaking expclusive opportunties can be achieveed.
KEYNOTE SPEAKING
Opportunities on stages that gain you networking opportunities first. The deeper your network in your ideal market, the easier it will be to land the most lucrative and impactful opportunities. So think about the ideal stages that have nothing to do with vanity and everything to do with making relationshipps that bring your legacy to the fore.
WORKSHOPS & SMALL AUDIENCES
Linking arms with partners for small intimate audiences is one of the most lucrative ways to speak. It might not be a big brassy stage with all the fan cear. 5- 10 conversations that lead to 2 - 3 premiums are better.
LARGE STAGES - spend a lot of time on your speech. Case studies, social proof, seed the call to action all the way through.
Add VIP intensives, retreats or meet with your network to make the travel worthwhile.
MEDIA OPPORTUNITIES
1 deep sexy opportunity!
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To be employed later. Leverage laws of luxury, this is the scaleable commercialisation opportunity.
BRAND COLLABORATIONS
You want to do this if it gives you income, credibility, and your audience loves collaboration.
A designer who collaborates with a hotel chain to design their room under a theme that suites your particular aesthetic.
CURATIONS, CAPSULES AND MARKETPLACES
PRODUCT DEVELOPMENT FOR GIFTING. 1:17:02
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Brands would ove to collaborate with such a person. Grants from governemnts are frequently available for coaching, consulting and agency projects, especially when a niche is high oppoertunity or under duress.
